A set of ready-to-use graphics for Heads of Contingents to promote the "Hard to read, easy to…" campaign - celebrating and sharing the richness of Polish culture with the global Scouting community ahead of the World Scout Jamboree 2027 in Poland.
Use these visuals to showcase Poland’s creativity, heritage, and spirit across your social media channels.
More info about campaign: link
HARD TO READ, EASY TO SEE
| The word żonkil might twist your tongue, but it carries deep meaning in Poland. These yellow daffodils are more than flowers - they bloom each spring as a living symbol of memory and hope, worn proudly to honour those who stood for freedom and human dignity. In Polish cities, they remind us that remembrance blossoms brightest in renewal.
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| Tiny yet vital, the pszczoła - bee - hums through Poland’s countryside, connecting nature and tradition. From golden honey to intricate folk patterns, bees have inspired Polish artisans, poets and farmers for generations. They remind us that even the smallest creatures hold great strength - and that community is the sweetest form of survival. |
| The word żuraw might be tricky to pronounce, but in Gdańsk, it stands tall as a proud symbol of Poland’s maritime past. This medieval port crane - once the largest in Europe - lifted more than just cargo; it carried the spirit of a trading city that connected Poland with the world. Through centuries of change, wars and rebirth, the Żuraw has remained a steadfast witness to resilience and craftsmanship. A monument not just to engineering, but to endurance. |
